The Herald-Zeitung listed 12 events in the New Braunfels area for October 2026. The list includes a community street stroll during First Friday in downtown New Braunfels, with local vendors, food and art. ART HAUS is presenting interactive art exhibits, and a farmers market offers produce, baked goods, flowers and artisan products.

Several events are fundraisers. A Red Dress Run benefits Pink Warrior Advocates, a local nonprofit that supports people affected by breast cancer. A Pickleball Jam supports the Humane Society of the New Braunfels Area and includes live music from Randy Rogers and Friends. A firefighter runway show, silent auction and dinner benefit ThriveWell Cancer Foundation.

The Gruene Music & Wine Festival, which began in 1987 as a one-day event, is now a multi-day celebration of Texas and Americana music and local wine and beer. It raises funds for the United Way of Comal County. A book sale benefits the Friends of the New Braunfels Public Library and includes a $5 bag sale on Saturday. A free community festival in downtown New Braunfels will celebrate Hispanic culture, according to the listing.